Lattafa Aura Eau de Parfum 60ml – Saffron, Jasmine & Cedar

Lattafa Aura Eau de Parfum 60ml

Lattafa Aura is a clean, dry woody Eau de Parfum built on saffron, jasmine, fir balsam, ambergris, moss and cedarwood. Launched in 2022, it is unisex, comes in a 60ml bottle, and — although Lattafa never markets it that way — its note list shares almost every material Maison Francis Kurkdjian names in its own description of Baccarat Rouge 540. The full comparison is below, including the one thing Aura deliberately leaves out.

Lattafa Aura at a glance

What does Lattafa Aura smell like?

Cold air over cut cedar. That is the shortest honest description.

Opening: saffron arrives first — dry, faintly leathery, a little metallic. It is not the warm spicy saffron of Arabian ambers; it is the sharp, mineral kind. There is no sweetness to soften it.

Heart: jasmine appears, but airy rather than heady — a clean floral shimmer rather than a bouquet. Fir balsam sits underneath it, green and resinous, and pulls the whole thing outdoors. This is the phase that reads most “expensive”.

Dry-down: cashmeran, ambergris, moss, musk and cedarwood. Dry, mineral, slightly salty, with moss keeping a green thread running through it. It settles close to the skin and stays there — more of a texture than a statement.

What is Lattafa Aura a clone of?

The honest answer: Lattafa makes no dupe claim, but the note list points in one direction. Maison Francis Kurkdjian describes Baccarat Rouge 540 in its own words as “breezy jasmine facets, radiant saffron boost the ambergris mineral notes and the woody tones of freshly-cut cedar.” Every one of those four materials is in Aura.

That last row is the whole story. The thing most people actually recognise in Baccarat Rouge 540 is its sweet, caramelised, almost candy-floss warmth. Aura has no sweet material in it at all. So it captures BR540’s structure — the airy jasmine-saffron opening and the mineral-woody base — without the sugar on top.

Kurkdjian himself describes Baccarat Rouge 540 as three “auras”: air, mineral and fire. Lattafa Aura gives you the first two convincingly. It does not attempt the third.

So who is it for? If you loved BR540 but always found it too sweet, this is arguably a better everyday wear — and £24.99 against £265 for 70ml on Kurkdjian’s own UK site. If the sweetness is what you love about BR540, Aura will disappoint you, and you want the option below instead.

Aura or Ana Abiyedh Rouge? Two different BR540 routes

We stock two fragrances in Baccarat Rouge 540 territory and they pull in opposite directions. This matters more than the price difference.

Between them they cover both readings. If you already own Ana Abiyedh Rouge, Aura is not a duplicate purchase — it is the opposite temperature.

Performance and how to wear it

• Projection: moderate for the first hour, then close to the skin. Aura is a quiet fragrance by design — mineral-woody compositions sit near the body.
• Longevity: the cashmeran, ambergris and moss base holds well; expect a soft trail through most of a day, longer on fabric.
• Sprays: three to four. Unlike Lattafa’s heavy sweets, this one takes more and is very hard to over-apply.
• Season: genuinely all-year. It is dry enough for summer and has enough wood for autumn.
• Occasion: office, daytime, interviews, anywhere a sweet gourmand would be too loud.

Is “Ijal Aura” the same fragrance?

Yes. Some retailers list this bottle under the longer name Lattafa Ijal Aura; Lattafa’s own site simply calls it Aura. Same 60ml Eau de Parfum, same juice. If you have been searching for one and finding the other, you are in the right place.

Two other things worth knowing before you order. Aura has no flankers — unlike Yara, Khamrah or Asad, there is no Aura Elixir or Aura Intense. There is one Aura. And it is made in 60ml only; there is no 100ml bottle, so if you see one advertised, check the listing carefully.

Our review

What it gets right: the quality of the dry-down. Cashmeran, ambergris and moss together produce something that genuinely reads expensive and mineral rather than cheap and woody. The saffron opening is also unusually well handled for the price — sharp and clean, with none of the harsh plasticky edge that budget saffron often has.

What it doesn’t: presence. This will not turn heads across a room, and if you have come to Lattafa through Khamrah or Raghba it will feel almost too polite. It is also the priciest 60ml in our range at £24.99, which is a fair question to ask of it.

Verdict: a quietly excellent office and daytime fragrance, and the most convincing “BR540 without the sugar” we have smelled at this price. Buy it as a clean daily wear, not as a statement scent.

Lattafa Aura FAQs

What is Lattafa Aura a clone of? It is closest to Maison Francis Kurkdjian Baccarat Rouge 540 — it shares saffron, jasmine, ambergris, cedar and a resinous fir note. The difference is that Aura has none of BR540’s sweetness.

How many Lattafa Aura variants are there? One. Aura has no flankers or editions.

What size is Lattafa Aura? 60ml Eau de Parfum only.

Is Lattafa Aura for men or women? Unisex. The dry woody-mineral profile is not gendered in either direction.

Is Lattafa Aura the same as Lattafa Ijal Aura? Yes — two names for the same 60ml bottle.

Is it sweet? No. This is one of the driest things Lattafa makes. If you want sweet, look at Ana Abiyedh Rouge instead.

Authenticity and UK delivery

Every bottle is 100% genuine Lattafa, carrying the official holographic authentication seal and sourced through authorised supply. Free tracked UK delivery on every order with no minimum spend, dispatch within 24 hours, and 30-day no-questions returns.

Add Lattafa Aura 60ml to your bag — £24.99 with free tracked UK delivery.